Jerry And Bill Get The Axe

Farewell Jerry and Bill, we barely knew thee. Just when I was actually getting analytical and trying to break down the hidden messages in the ads, Microsoft goes and pulls the plug on the whole $300 million campaign. Microsoft has decided to go with a slightly different advertising campaign. In place of Jerry and Bill they will be taking a direct shot at the Apple “I’m a Mac” ads with a Microsoft engineer who resembles John Hodgman.

The Hodgman look-a-like will greet you and say “Hello, I’m a PC, and I’ve been made into a stereotype”. What will come next is a collection of everyday PC users from fashion designers to celebrities who will talk about how much they like using computers that run Microsoft operating systems and software (I bet none of them have ever used Vista).

I’m no fan of Microsoft, but one thing the Jerry and Bill ads were doing was creating a buzz again about Microsoft. It got me talking, and I hate Windows. Now I know why I don’t like Microsoft, just as they get a good thing going, they go and screw it all up.

Frank's the editor in chief of tech.nocr.at. He can be found surfing the internet and playing with gadgets. Follow him on twitter @franklinhares